On Niche

Engage families where they are making their school decision

27 million families

choose Niche for their school search

with families

Families return to Niche throughout their school search to discover and ultimately choose their school.

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Niche Profile

Meet families where they are and showcase what makes you unique as they are active in their search.

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Drive high-intent traffic
back to your website

Personalize your Niche Profile to convert families back to your visit, apply, and learn more pages.

Recruit families on the platform where they are making their
school decision
and drive high-intent traffic back to your website.

Hear from Families

We were looking to relocate somewhere that offered more in depth school choices. Once we landed on the D.C. metro, Niche helped us narrow down our community because we picked a school before we picked a house.

Pullen Daniel, Parent of a 3rd & 7th grader
Niche really understands independent school marketing. They really understand the customers, they understand our needs, and they spoke my language.
Fountain Valley School

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Looking to drive more connections? Unlock your Niche Audience

Your Niche Audience is unique. It includes families who are actively looking at your school and schools like yours. Learn more about how you can expand your reach to connect with your Niche Audience across social platforms and the web.
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