Now You’re Speaking Their Language! – Slate Dive Deeper Presentation

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Niche is a Slate Platinum Preferred Partner and shared this presentation discussing how to target messaging to students and parents throughout the funnel. We focus on a framework of relevance over personalization and feedback from parent and student surveys. View the recording.

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Resources:

Slides
2021 Niche Senior Survey

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Will Patch

Prior to coming to Niche in 2019 Will served 9 years at Manchester University in roles as an Admissions Counselor, Associate Director for Admissions Operations, Social Media Coordinator, and ultimately as Digital Strategist. Will surfaces tactical insights from user behavior and surveys to help higher ed build recruitment strategies. In addition to the Enrollment Insights blog, webinars, and podcast; Will is a frequent conference speaker and podcast guest. He has presented at NACAC, AACRAO-SEM, AMA Higher Ed, CASE V, EduWeb, and EMA. Will's work has been featured in Forbes, Inside Higher Ed, CNBC, CNN, the LA Times, and The New York Times among other outlets.

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