Enrollment Insights Blog

Niche Screenside Chat with Dr. Amanda Holdsworth, APR: School Storytelling and Family Engagement in 2022

by Angela Brown

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This is a recording of a Niche Screenside Chat, where we talked about emerging trends in school storytelling for 2022 and ways that schools across segments can proactively and effectively engage current and prospective families in uncertain times.

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by Angela Brown
Angela Brown joined Niche in 2021. Before joining Niche, she was director of marketing and communications at Flint Hill School in Virginia. In her role at Niche, Angela creates content, research, and insights to help PK-12 marketing, communications, and admissions professionals refine their strategies, hone their craft, and elevate their roles in schools. In addition to creating content for Enrollment Insights, Angela is a regular presenter, writer, and podcast guest. She is a member of the National School Public Relations Association, American Marketing Association, and The Association of Independent School Admission Professionals (AISAP), and serves on the Advisory Board for the Marcom Society, an exclusive online community for independent school marketing and communication professionals. Since November 2020, she has served as a judge for the Brilliance Awards, which honors marketing and communications work from PK-12 private schools around the world.