Enrollment Insights Podcast
Enrollment Insights Blog

Enrollment Insights Podcast #41 – Meet the Host! Angela Brown

In this episode:

It’s the end of 2021, so it’s time for our annual December shift of topics. This month you’ll get to know our hosts better.

Angela Brown

Angela Brown is Niche’s Senior Enrollment Insights Leader for PK-12 Schools. Before joining Niche, Angela was the director of marketing and communications at Flint Hill School, a PK-12, co-ed day school outside of Washington, DC. Angela joined Flint Hill in 2014 after spending 10 years focusing on B2B marketing communications for AmLaw 100 firms, IT consulting and digital marketing agencies, and a leading commercial real estate information and analytics company.

0:30 – Introduction
1:13 – Which is worse: Saying you have no budget or no time?
3:48 – Angela’s personal mission statement
6:28 – Something surprising that Angela works on improving
8:41 – Angela’s relationship with education growing up
12:34 – What Angela thought she would do growing up, and how it changed
15:14 – Dreams of the agency lifestyle and the path to school marketing
19:24 – Angela’s transition to podcast host
22:37 – Angela’s podcast recommendations: marketing related and just for fun
26:32 – The shift in perspective from an institution to the wide view at Niche
30:20 – Angela’s favorite topic that she’s learned about
32:50 – Preparing for crisis communications and inclusive marketing
35:34 – Angela’s Bold Predictions for 2022
38:40 – A fun conversation starter to chat with Angela (It’s kind of a funny story…)

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Prior to coming to Niche in 2019 Will served 9 years at Manchester University in roles as an Admissions Counselor, Associate Director for Admissions Operations, Social Media Coordinator, and ultimately as Digital Strategist. Will surfaces tactical insights from user behavior and surveys to help higher ed build recruitment strategies. In addition to the Enrollment Insights blog, webinars, and podcast; Will is a frequent conference speaker and podcast guest. He has presented at NACAC, AACRAO-SEM, AMA Higher Ed, CASE V, EduWeb, and EMA. Will's work has been featured in Forbes, Inside Higher Ed, CNBC, CNN, the LA Times, and The New York Times among other outlets.