2019 Education Website Benchmarks

The most recent K-12 benchmarks can be found here and the most recent Higher Ed benchmarks are here.

For these benchmarks of calendar year 2019 institutional data we analyzed 324 PK-12 and postsecondary institutions in the United States. In the whitepaper and charts below we explore overall site traffic, social, search, and paid channels. Data can be sliced by the type of institution to find results closest to your situation.