Auditing Your Google Analytics with Help From the Niche Education Website Benchmarks

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In this webinar we discussed how the results of the Niche Education Website Benchmarks, how to use them to audit your own site performance, and how to report your performance using Google Data Studio.

In this Enrollment Insights Webinar:

Slides

Niche Education Website Benchmarks

How to use UTM for tracking traffic

Valuable UX Insights series

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Will Patch

Prior to coming to Niche in 2019 Will served 9 years at Manchester University in roles as an Admissions Counselor, Associate Director for Admissions Operations, Social Media Coordinator, and ultimately as Digital Strategist. Will surfaces tactical insights from user behavior and surveys to help higher ed build recruitment strategies. In addition to the Enrollment Insights blog, webinars, and podcast; Will is a frequent conference speaker and podcast guest. He has presented at NACAC, AACRAO-SEM, AMA Higher Ed, CASE V, EduWeb, and EMA. Will's work has been featured in Forbes, Inside Higher Ed, CNBC, CNN, the LA Times, and The New York Times among other outlets.

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